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Marketing as Strategy - Oskola Antikvárium

Marketing as Strategy

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Understanding the CEO's Agenda for Driving Growth and Innovation

Author:

Nirmalya Kumar

Publisher:

Harvard Business School Press

Publication Year: 2004

Publication Place:

Boston

Binding type: keménykötés védőborítóval

Language: angol

Page Count: 270

Status: jó állapotú

Other status attribute:

Other note:

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